Privacy Policy
Effective Date: October 30, 2025
Who We Are. Live Perennial™ (“we,” “us,” “our”) operates liveperennially.com and provides products and services designed to support health, strength, and longevity.
Information We Collect
Directly from you: name, email, phone, billing/shipping address, account details, order history, and messages you send us.
Automatically: device/browser data, IP address, pages viewed, time on site, and cookie/analytics data.
Transactions: product details, order value, and fulfillment status. We never store your full payment card number.
How We Use Information
- To fulfill orders and provide customer support.
- To operate, secure, and improve our website and services.
- To communicate about orders, updates, and—if you opt in—promotions.
- To prevent fraud and comply with legal obligations.
Payments
Secure processing: All transactions are handled by PCI-DSS compliant payment processors (e.g., Stripe, PayPal). Payments are processed through their secure systems — we never store or see your full card details.
Sharing of Information
- Service Providers: hosting, analytics, payment, fulfillment, and email vendors who process data under our instruction.
- Legal/Safety: when required by law or to protect rights, safety, or security.
- Business Transfers: if Live Perennial™ or liveperennially.com is involved in a merger, acquisition, or sale of assets.
We never sell your personal information. We may share limited data with analytics or advertising tools solely to measure website performance.
Cookies & Controls
We use cookies to ensure proper site function (cart, checkout), and for analytics and (if enabled) limited advertising measurement.
- Browser controls: You can disable or delete cookies in your browser settings, but some features may stop working.
- Analytics/Ads: You can opt out of analytics tracking through your browser or platform settings.
Your Rights
Depending on your location, you may have rights to access, correct, delete, or export your data, and to opt out of specific processing like targeted advertising. We will not discriminate against you for exercising your rights.
To exercise rights: contact us at support@liveperennially.com. We may require identity verification for security purposes.
Data Retention
We retain order and transactional records as required by tax, accounting, and legal obligations. Marketing data is retained until you unsubscribe or request deletion.
Children’s Privacy
Our website is not directed to children under 13. We do not knowingly collect or store their personal data.
Security
We use industry-standard administrative, technical, and physical safeguards to protect personal data. While no system is entirely secure, we continuously work to protect your information.
International Transfers
Your data may be processed in countries outside your own. Where applicable, we take steps to ensure adequate protection for transferred data.
Changes to This Policy
We may update this Privacy Policy periodically. Changes will be posted at liveperennially.com/privacy-policy with an updated effective date.
Contact Us
For questions or requests, email support@liveperennially.com.
This Privacy Policy is provided for general informational purposes and does not constitute legal advice. Please consult counsel to ensure compliance with applicable privacy laws.